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Pharmapack Product Catalog Web Site Begins

BWE started work on a new web site for Pharmapack. The project is lead by Label-Aire the exclusive strategic partner of Pharmapack in North America.

Pharmapack's primary contact for the project selected BWE because the professional "look and feel" of its feature-rich sites are a great value. BWE's long-term relationship with Mr. Claproth provided him with the confidence to know that the project will be on schedule.

The work scope includes development of a custom web layout that reflects Label-Aire's existing corporate style. Functional development includes a content manger, a product catalog with integrated product search, video library and Flash-based video player.

Label-Aire Flash Video

The project includes the ability for site owners to publish and maintain content. Web content is effortlessly updated using BWE's content manager and image upload capability. Dynamically generated product catalog pages are optimized for top search engine ranking. Video files are uploaded and assigned names and categories so they can be organized and easily searched.

The service agreement was awarded to BWE in late August 2009. The site, pharmapack-us.com, is expected to launch in mid-October.

Label-Aire is the exclusive strategic partner of Pharmapack in North America. Label-Aire provides labeling machinery to businesses and is a subsidiary of Impaxx®.

BWE has been providing web design services, PPC ad management services, SEO and hosting for Label-Aire since 2003.

Date: 10.12.2009

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